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February 25, 2006

Honda To Launch Hybrid Under $12,000 Energy  Peak Oil

A Japanese paper reports Honda will launch a gas-electric hybrid version of its Fit subcompact with a price tag under $12,000, as early as next year. Reuters:

Honda Motor Co. plans to sell a low-cost hybrid car, a version of its popular Fit subcompact, a Japanese daily reported, signaling the auto maker's long-term commitment to the fuel-sipping powertrain.

Japan's third-biggest auto maker aims to sell the Fit hybrid as early as next year for around ¥1.4 million ($11,790), or about ¥200,000 more than the gasoline-only version, likely making it the world's first hybrid to cost less than ¥2 million ($16,840), the leading Japanese business daily said Wednesday.

The model could be launched in the business year starting April 2007 and would be sold globally, the paper said. [...]

A decision to offer a hybrid version of the mass-volume Fit — Honda's best-selling model in Japan and due to debut in the United States soon — would suggest the auto maker is a step closer to committing to the powertrain longer-term.

Good news. Hybrids aren't the ultimate answer, but anything that helps us conserve fuel helps us buy a little time. Considering the colossal scale and urgency of the transition confronting humanity, time is in desperately short supply. Conservation is the only thing that can buy us time, and every little bit helps.

Posted by Jonathan at February 25, 2006 08:28 PM  del.icio.us digg NewsVine Reddit YahooMyWeb

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